At Vamp, we understand that providing creators with the right tools and incentives enhances campaign success. This guide explains how to add product value to a campaign brief and offers a streamlined approach to reimbursing creators who purchase the product themselves. These steps can save time, reduce shipping costs, and increase flexibility for both brands and creators.
Why Add Product Value to Your Campaign Brief?
Adding product value to your brief offers transparency and helps creators understand the worth of the gift they’ll receive upon campaign approval. In some cases, you may prefer to have creators purchase the product themselves. This is recommended if the product is readily available in the creator’s region and isn’t prohibitively expensive.
When creators purchase the product, the product value per creator will be deducted from your total campaign budget and reimbursed directly to them, ensuring convenience and simplicity.
Steps for Setting Up Product Reimbursement
Follow these steps to add product value and set up reimbursements within your campaign:
Step 1 - Add Product Value and Enable Reimbursement
- In the briefing form, enter the product value and select “product reimbursement” from the dropdown menu.
Step 2 - Complete and Send the Brief
- Continue filling out the rest of your brief and send it to prospective creators.
Step 3 - Reserve Budget for Reimbursements
- As you start adding creators to your campaign, a portion of the budget will be reserved specifically for product reimbursement.
Step 4 - Track Product Reimbursement Deliverables
- Once your campaign begins, you’ll see product reimbursement tasks on your campaign timeline. Creators will have a 3-day window to purchase the product and upload a receipt.
Step 5 - Approve Receipts for Reimbursement
- Review receipts under the “Approved” tab. After approval, Vamp will handle the reimbursement directly. If creators find the product at a lower cost, they’ll still receive the full amount listed in the brief.
Conclusion
Using product value and reimbursement features offers flexibility and efficiency, making it easier to collaborate with creators while managing your budget. For questions or additional support, please contact Vamp’s support team. Your commitment to these guidelines will help create a seamless experience for both your brand and creators, resulting in successful campaigns.
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