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Brand FAQs: Running Campaigns on Vamp

Garret
  • Updated
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Here are answers to the most frequently asked questions when setting up and managing campaigns on Vamp.

Why You’ll Love It

This guide helps you quickly find answers to common questions so you can:

  • Manage your wallet with confidence
  • Set up and optimise your campaign briefs
  • Shortlist the right creators efficiently
  • Handle campaign operations and issues smoothly

Wallet & Billing

How do I transfer funds to my wallet or another campaign?

  • Go to your Wallet
  • Click Transfer
  • Move funds from live campaigns back to your wallet or into another active campaign

Can I have my leftover funds refunded?

How do I cancel a campaign?

  • A flat fee of $/£500 applies
  • This covers:
    • Removing the brief from the marketplace
    • Product and operational work required for cancellation

Next step:
Contact the Support team via the 'Help' icon on the dashboard to proceed.

How do I view my invoices?

  • Click your profile icon
  • Go to Wallet
  • Download invoices using the icon next to each top-up

Brief Setup

How do I include product reimbursement?

  • Enter the reimbursement amount in the brief
  • Select the reimbursement option from the dropdown

Note:
This amount is deducted from your creator spend and included in token allocation.

Why are few or no creators showing in the ‘Cast’ stage?

  • The Cast tool shows a sample of matching creators, not the full pool
  • Results depend on your selected demographics

Tip:
Once live, you can access more creators in the Edit Squad page.

What does the brief look like to creators?

  • You can view a full example via the provided creator preview link
  • Creators review and agree to campaign terms before participating

Can I edit my brief after it goes live?

  • No — briefs cannot be edited once live

However, you can:

  • Use 1:1 chat to:
    • Finalise concepts
    • Clarify requirements
    • Adjust timelines

Creator Shortlisting

How do I view survey responses?

  • Click Filters
  • Select specific survey questions to view creator responses

What are Vamp’s creator benchmarks?

  • Engagement Rate (ER):
    • 2–3% is considered strong
    • ~3% is typical for creators under 50K followers
  • Local Audience:
    • Average: 37%
    • Good range: 30–40%
    • Larger creators may have lower local % due to global reach

What if I’m not happy with creator opt-ins?

  • If you feel the creator opt-in list is missing suitable creators or specific creator personas, please let us know. 
  • The team can:
    • Recommend adjustments
    • Help refine your targeting strategy

Campaign Management

How do I view a creator’s shipping address?

  • Click the three dots next to the creator’s name
  • Select Shipping Details
  • Download the CSV file with full details

What if I can’t ship the product or costs change?

Please contact our Support team for assistance.

Alternative options:

  • Provide an e-gift card
  • Share a voucher code

What if a creator hasn’t responded?

If a creator hasn’t responded within 5 business days, please contact our Support team. 

They will try to reach out to the creator. If there’s still no response after 10 days, you can remove the creator from the brief through the ‘Edit Squad’ page and reallocate funds to a new creator, or apply them to your next campaign.

Why can’t a creator upload content?

If the issue continues:

  • Ask the creator to contact Support

What if there’s an issue with content or Spark code?

  • Click Dispute in the chat
  • This will:
    • Pause the creator’s payment
    • Allow time to resolve the issue

Once resolved:

  • Click Resolved
  • Content is marked complete and payment is released

Tips for Better Results

  • Set clear briefs with realistic timelines
  • Use filters and benchmarks to guide creator selection
  • Monitor creator responsiveness early
  • Reach out to Support proactively for any blockers

Frequently Asked Questions

Can I reuse leftover funds?
Yes — funds can be reused anytime and do not expire.

Can I edit a live campaign?
No — but you can communicate changes via creator chat.

What happens if a creator becomes unresponsive?
You can remove and reallocate funds after the required waiting period.

Where can I get help?
Contact the Support team directly via the dashboard for assistance.

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